Hugo Boss AG, often styled as BOSS, is a German luxury fashion house. It was founded in 1924 by Hugo Boss and is headquartered in Metzingen, Germany. Originally focusing on uniforms, it has started to turn its focus from uniforms to men's suits. Boss has licensing agreements with various companies to produce Hugo Boss branded products. These include agreements with Samsung, HTC and Huawei to produce mobile phones; C.W.F. Children Worldwide Fashion SAS,Shiseido and Procter & Gamble Prestig, and Safilo.